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Ageing business and visit to HUMANSA


Ageing population is believed to be the next blue ocean. Get insider business insight on ageing market in Hong Kong, latest technology development and New World’s strategy to tape into this market through HUMANSA. Students will also be able to experience the modern and advanced centre facilities for rehabilitation and wellness training.

Date and Venue




28 Nov 2018 (Wed)

4:00pm – 6:30pm

HUMANSA at Tin Hau


Ms. Eleanor Kam

Head of Ageing Innovation

New World Development Company Limited

Ms. Eleanor Kam is a registered social worker graduated from the University of Hong Kong. She had worked in the Social Welfare Department, the Hong Kong Society for the Aged, and the Tung Wah Group of Hospitals for over 30 years and accumulated ample experience in administration, financial management, planning and development of all kinds of social services; in particular elderly services, as well as social enterprises. In view of the surge of ageing population in Hong Kong and a market niche for high quality elderly services in the society, Ms. Kam joined the New World Development Company Limited in 2015 to establish a brand-new business unit – Ageing Innovation and has created the brand of Humansa under which a wide spectrum of bespoke and innovative ageing services have already been launched.

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