The Digital Era
In the digital era, learn the latest trends in application of digital technology and how digitalization leads to disruptive innovation and impacts business model with proven examples.
Date and Venue
16 Jan 2019 (Wed)
5:30pm – 8:00pm
Mr. Matthew Chan
Assistant General Manager, Digital Strategy and Planning
New World Development Company Limited
Matthew Chan is a Digital Strategist with extensive experience in Asia and China’s Internet scene, focuses on leveraging the power of digital, data analytics and technical innovation for enterprise digital transformation.
Mr. Chan is currently the Assistant General Manager - Digital Strategy of New World Development Limited, oversees digital marketing, social media, digital strategy & innovation, and ecommerce. Prior to that, Matthew was regional head of Digital marketing, CRM & ecommerce in different luxury brands in APAC.
He is a passionate advocate for disruptive customer experience technology which advances business development, customer engagement and marketing effectiveness.
Besides served as council member and Vice President at The Hong Kong Computer Society, Mr. Chan has also held advisory committee roles for different retail, digital & startup associations across the region.